What to do when customers say yes but VCs say no with Catherine Tabor from Sparkly

1 min read


Welcome back to Found, where we get the stories behind the startups.

This week Becca and Dom are joined by Catherine Tabor, the founder and CEO of Sparkfly, a company that helps brands with marketing and customer engagement. Tabor talked about building a company fluid enough to adapt to changing technology trends over the last decade and how she was dismissed by venture capitalists despite landing notable customers. Plus, she talked about her leadership style and why she has a 1:1 meeting with every employee once a quarter.

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